Are you making use of Facebook marketing for your business? Failure to effectively utilize Facebook could mean that you’re overlooking millions of leads. If you do, you should make sure to do everything right to reach those customers and avoid any behaviors that will annoy them. Keep reading to learn how to build a strong Facebook marketing plan.

Holding contests is a great way to expand your Facebook fan base, so do your best to take advantage of it. You could throw a photo contest, for instance, with customers using your product in unusual ways. However, make sure you do award a prize to one new viewer as you do not want to be known as dishonest!

Use a giveaway in order to drum up attention and interest on Facebook. Get people to join by enticing subscribers with some free items. Make your winners viewable to maintain the legitimacy of your contest.

Your Facebook page should be a clearinghouse that makes it easy for followers and visitors to find your other online presences. Link post summaries of blog entries from your site onto Facebook. It’s also possible to rig it so that any time you post a tweet, it is immediately posted to your Facebook wall.

Try very hard to make your Facebook page more unique and memorable than others. Add colors, logos, photos and interesting apps. Facebook users usually respond better to these pages compared to plain ones.

Facebook is a great way to share your content. Facebook is useful for more than chatting with your friends. Don’t neglect this powerful marketing tool. Spend time producing quality content and use your page to promote these posts. Facebook can drive a ton of traffic to your sites.

If you are not already marketing on Facebook then hopefully you now understand why it could be so useful to your bottom line. You now have what you need to know to start your Facebook marketing plan today. You can continue to make your marketing strategies better and better. Use what you learned and watch your business progress.